Sr. Email Strategist

Location: Cleveland, OH

Type: Full Time

Min. Experience: Mid Level

The Senior Strategist is responsible for leading a team in growing existing client relationships and their email marketing programs through strategic planning. The Senior Strategist will also work closely with Data Analysts on in-depth analysis of email programs, including analyzing consumer behavior and communications to identify trends and opportunities to drive revenue and client growth.

 

Responsibilities

  • Effectively communicate plans and set expectations internally and with the client
  • Lead the day-to-day operations of the team, include the overall execution of strategies
  • Design and implement email strategies based on data driven insights
  • Develop testing plan strategies to drive continual optimization
  • Monitor and forecast client ROI and goals
  • Provide in-depth reporting to show email’s performance, impact and benchmarks
  • Create presentations and recommendations to key stakeholders that align with both business and marketing goals

 

Qualifications

  • 5+ years prior experience in Email Marketing desired
  • Experience working in Email Marketing or Marketing Automation platforms.
  • Marketo a plus
  • Excellent verbal and written communication skills
  • Passion for analyzing and finding data driven insights, and translating into actionable plans
  • Strong interpersonal and communication skills
  • Detail-oriented focus
  • Self-direction and self-motivation
  • Ability to think quickly on your feet
  • Ensure superior quality throughout engagements
  • Strong problem solving skills

 


 

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